The drawing set — index
R-1 · THE OPERATOR · EST. 2011

The record.

FIFTEEN YEARS — TWO WORLDS, ONE DISCIPLINE

Same architecture. Two worlds. Traditional brand marketing and web3 protocol GTM look like different sports until you've owned both. They run on the same chassis — narrative, distribution, retention — under different constraints. A decade of Fortune 500 production discipline, then four protocols, running on one operating system.

R1.1 · The record — every seat, one line each · full chart on Sheet 1
SEATYEARSROLEWHAT SHIPPED
Traditional Agency'11–'18Producer → LeadFortune 500 campaigns — Coca-Cola, Nike, GM, Amex; the $8M FCA national program
Spicy VC'21–'24Co-founderEarly-stage venture — $50M+ steered into startups
Oracles Investment'21–'22CMO150+ projects incubated through one marketing function
Univers Network'22–'23CMO$1.5M seed raised · KuCoin Labs flagship incubation
3615 Future'22–nowCo-founderThe web3 marketing agency — where the systems on this site get built
Telos Foundation'23–'24CMOThe $15M GameStop partnership, marketed — joint gaming-vertical GTM
RWA Inc.'24–'25Fractional CMOStrategic marketing — real-world-asset platform, Dubai
Autonomys Network'24–'25CMORebrand → mainnet: 14,000% growth, Binance·Bybit·Kraken, FOX & CNBC
Spree Finance'25–'26Fractional CMOWeb3 loyalty infrastructure — brand system + content engine install
— LINE ITEMS ABOVE · DRAWN TO SCALE ON SHEET 1 →
R1.2 · Measured outcomes — dimensioned on their own sheets

Every figure on this record is drawn to scale on its own detail sheet: A2 — Autonomys Mainnet · A3 — Telos × GameStop · A4 — FIAT Chrysler × Canada — verified on site.

R1.1b · The operator — as built · figures from the field
Peter Nguyen speaking at the AI & DePIN Powerhouse podium, Consensus Hong Kong, representing Autonomys
FIG. R-1 — AT THE PODIUM · AI & DePIN POWERHOUSE, CONSENSUS HKAS BUILT · REPRESENTING AUTONOMYS
Peter Nguyen at the Senate of Canada chamber
FIG. R-2 — SENATE OF CANADAWHERE THE RECORD STARTED
Peter Nguyen speaking during the Telos Foundation CMO tenure
FIG. R-3 — THE TELOS SEATGAMING-VERTICAL ERA · 2024
Peter Nguyen speaking at an evening event in Singapore
FIG. R-4 — SINGAPORETOKEN2049 WEEK · 2024
Peter Nguyen, off duty
FIG. R-5 — OFF DUTYSTILL DRAWING

⤓ Open the CV — one page

R1.3 · Construction notes — read in order

How the operator was assembled.

N1.

The thread.

FIAT Chrysler taught me how to manage an $8M national program at brand-tier accountability. Coca-Cola, Nike, GM, American Express — Fortune 500 campaigns with seven-figure budgets and Fortune 500 measurement discipline. Then I brought that operating system to web3, where most marketers are still learning what production discipline looks like.

Web3 demands narrative consistency across KOLs, founder access in Discord, on-chain proof, and TGE choreography. Same operator. Different surface.

N2.

What changes between worlds.

The work doesn't change — the constraint does. Both worlds run on the same chassis: narrative, distribution, retention.

  • Web3 demands: narrative consistency across KOLs, founder access in Discord, on-chain proof, and TGE choreography.
  • Trad demands: quarterly business reviews, agency partnerships at scale, brand safety, and 50-event national activation programs.
N3.

The builder layer.

This portfolio is the result of running that same chassis across both worlds, four protocols, and a decade of Fortune 500 work — and shipping the open-source operator framework, EVC, that now runs underneath every engagement. MIT licensed, built in public, ships with every engagement.

↗ Detail B — The Console Room, full scale

N4.

Education & station.

University of Toronto — Bachelor of Arts (Honors), 2008–2011.

Based in Toronto · UTC−5. Engagement modes: fractional · advisory · full-time.

R1.4 · Certified engagements — Fortune 500 and institutional · on file
Senate of Canada
Team Canada — Canadian Olympic Committee
TD Bank
FIAT Chrysler Automobiles
Nike
American Express
GameStop
SCHEDULE R — CERTIFIED ENGAGEMENTS · DRAWN FROM A DECADE OF TRADITIONAL BRAND WORK + THE GAMESTOP PARTNERSHIP
Rev E — Available Jul 2026 · Fractional / Advisory / Full-time
Back — FN-6
Anatomy of EVC
Next — D-1
The Desk — terms, rates, book a call
Project
PETER NGUYEN — THE RECORD
Drawing №
PN-2026-R1
Sheet
SHEET R-1
Status
ON RECORD
© 2026 Peter Nguyen Do not scale — verify metrics on site Master sheet · Book a call